About

Creativity, Passion, Insight.

Approach

In retail and hospitality, immediate goals often overshadow real opportunity. Soozan Baxter Consulting is rooted in fostering lasting connections between her clients – the landlords – and tenants and creating visionary destinations that stand the test of time.

Soozan integrates seamlessly with client teams, becomes a driving force behind the landlord’s strategy, and shepherds the process – including in leasing, marketing, design standards, legal, and public relations silos. In tandem with her client’s vision, she sets the project’s overarching goals that align with tenants’ expectations and culminate in outstanding retail experiences for the key stakeholders: the guests of the shopping venue, the landlord, and the brands.


With creativity, passion, and strategic insight, Soozan delivers.

About Soozan Baxter

With years of experience, Soozan brings deep relationships with global luxury brands and emerging retailers, and pairs them with strong strategic insight and an ability to execute a vision, usually with a leasing lens, on behalf of a landlord.

Current

Soozan is a Manhattan-based consultant who brings continuity and trust to her clients, cultivating long-term relationships in an industry where loyalty is rare. She has earned repeat engagements with leading landlords, including three projects with Miller Capital Advisory (most notably more than 14 years at Market Street Woodlands in North Houston) as well as multiple assignments with Vornado and Macerich. Her strategic mindset has led several transactions with premier luxury brands such as Gucci, Saint Laurent, Louis Vuitton, David Yurman, Omega, and Golden Goose – always representing landlords.

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Education & Affiliations